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Dangerous Common Sense for Web Design and Internet Marketing2018-07-22T10:18:54-07:00

An Internet Consultant's Views, Thoughts, and Suggestions!

 

Ozdachs offers a discussion of tech-related topics based on our experience designing websites, helping organizations use social media and Internet marketing. These comments are our opinions and views, and your comments are welcome!

A more straight-forward outline of Ozdachs’ consulting services is presented at our Internet Marketing and web design business site.

Please scroll through the recent posts appearing on this page and following blog pages (click Read More on any summary to see the full post). Or, find information on a specific topic using the search box on the top of the page. Or, browse posts sorted by categories (see the drop-down menu on the right sidebar).

I Met Etsy and Survived

One of my clients, Barbara Sebastian, is an artist and she journeys from show to show, displaying her pottery and other works of art. Periodically she sends me updates to her show calendar and I post them to her old tech website. We have done this for several years. But not now in the COVID-19 world!

There aren’t any in-person art shows in California. They’ve been postponed or cancelled.

It’s a scary time for artists who make money showing off their work at live gigs around the state. There are no appreciative crowds wandering through booths on lazy weekend afternoons, impulsively — or studiously — buying an elegant jar, teapot, or mural.

Raven Loves Persimmons Teapot
by Barbara Sebastian
See it on Etsy

[…]

By |July 25th, 2020|Categories: Client Sites and Actions|Tags: , , , , |0 Comments

Collaborating on a New Website

I am delighted that we went live Thursday with a website that showcases a new, important documentary film. UNSETTLED, SEEKING REFUGE IN AMERICA tells the stories of queer refugees and asylum seekers who had to flee their home country due to persecution and try to settle in San Francisco.

I was especially happy to do the website because the stories told are important to me. One of the four subjects of the film is a man I have been mentoring since he arrived at the San Francisco airport four years ago, and I make a few brief appearances in the film, mostly as comic relief playing the porter.

What made this website different from a development point of view is that the clients were filmmakers. They’re filmmakers with excellent design sense and ideas of how they […]

By |June 22nd, 2019|Categories: Web Design|Tags: , , , , , |1 Comment

So, You Want to “Do” Social Media!

I believe its a great idea for small businesses to participate in social media. Being on Facebook and a few other social media spots is expected by potential clients, and you can get more business by participating online.

Of course, “social media” is a broad category. When a potential clients asks me if I can help them, my first response is, “Yes!”  And, then my expectation setting and question asking begins.

The major caution I have is that like most other things on the Internet, social media participation offers only incremental benefit to most businesses. It can help, a bit.

But, it’s unlikely that your killer Instagram photograph is going to go viral and prompt 100,000 people to call and want to buy your service.

It could happen, but it’s not likely that you’re going to be an international Internet meme. Rather, if you spend a fair amount of […]

By |May 10th, 2019|Categories: Blogging, Social Media|Tags: , , , , |0 Comments
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